Rihanna was recently named a Global Ambassador for Puma.The Bajan sensation will be Creative Director of the shoe brand starting in 2015. Keep an eye peeled for her sizzling ad campaign!
Björn Gulden, CEO of Puma, said in statement, “Signing Rihanna is a fantastic step for Puma. Her global profile, her charisma and individuality, her ambition – all these things make her a perfect ambassador for our brand. She also aligns perfectly with the values Puma strives for: to be Confident, Brave, Determined, and Joyful. With a strong portfolio in football, running, and motorsport, finding an inspiring partner for women’s training was very important. Rihanna was a natural choice for us. We’re delighted to have her as a partner, and we’re looking forward to what’s to come.” We are too!
Congrats to Riri. Keep killing ‘em!
What do you think of the partnership?
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